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Project Summary

Difficulty  6 
Time required Average (about one week)

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* Note: This is an abbreviated project idea, without notes to start your background research or a procedure for how to do the experiment. You can identify abbreviated project ideas by the asterisk at the end of the title. If you want a project idea with full instructions, please pick one without an asterisk.

Abstract

If you compare products made primarily for boys with products made primarily girls, you will probably notice differences in colors for the two groups. Why do you think this is? Is it the marketplace responding to gender-based color preferences? Do you think it's the other way around, and the products create gender-based color preferences? Design a survey study to find out if gender actually make a difference in color preferences. Here are some questions you might want to consider when designing your study: Does it make a difference if you ask someone to name a color preference vs. actually choosing from a range of presented colors? Does the experimental object have an influence, i.e., clothing vs. notebook or book cover vs. backpack vs. automobile? Are the results affected by the number of choices offered? (Idea from Donabedian, 2004)

Bibliography

Donabedian, A., 2004. "Does Gender Affect Color Preference?" California State Science Fair Project Abstract [accessed February 1, 2006] http://www.usc.edu/CSSF/History/2004/Projects/J1704.pdf.

Variations


Last edit date: 2007-03-07 19:51:21


Career Focus

science career image If you like this project, you might want to think about career opportunities in Sociology.

Any time there is more than one person in a room, there is potential for a social interaction to occur or for a group to form. Sociologists study these interactions—how and why groups and societies form, and how outside events like health issues, technology, and crime affect both the societies and the individuals. If you already like to think about how people interact as individuals and in groups, then you're thinking like a sociologist! Learn more about this career: Sociologist.




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